Framing the Fog

The Inner Sunset Neighborhood

O B J E C T I V E    To make a mini book that uses type and layout as a way to communicate feeling and emotions I have in my life and environment.

S O L U T I O N S    The book I put together, Blend In, is about the Inner Sunset neighborhood where I have lived for more than five years. This neighborhood is very unique to San Francisco, with its interesting mix of UCSF students and doctors, Golden Gate Park weekend-goers and asian markets and restaurants. The fog also gives the neighborhood its special feel and adds a layer of uniqueness to the visual environment.